At Nugget Global, we offer the most competitive and impactful press release distribution services on the market. For just $90, your news can be featured across over 350 esteemed U.S. news outlets, including big names like Benzinga, Google News, BarChart.com, and The Globe and Mail. If you're interested in being featured on APNews.com, you can do so as an optional add-on for just $75.
Estimated Daily Traffic Volume
| Website | Estimated Daily Traffic (Visits) | Notes |
|---|---|---|
| APNews | ~5 million | Major news outlet |
| Benzinga | ~3.7 million | Financial news site |
| BarChart.com | ~1 million | Market data provider |
| Google News | ~8.5 million | Wide news coverage |
| The Globe and Mail | ~2.5 million | Canadian news source |
- Estimates based on data from Semrush and Similarweb as of June 2025.
Reach Millions With Our Affordable Press Release Distribution!
Investing in press release distribution is essential for your success. Our service provides valuable exposure on reputable platforms with millions of readers. While cheaper options may exist, they often lack the audience and credibility needed for real impact. By choosing our premium service, you ensure your message reaches a broader, more engaged audience, enhancing your brand's reputation and increasing media attention. Don't settle for less—invest in quality exposure with Nugget Global to reach millions at an affordable price.
📜 Table of Contents
📌 What is Press Release Distribution
📌 Why Should You Submit a Press Release
📌 How to Submit a Press Release
📌 Drive More Traffic with Press Release SEO Best Practices
📌 Should You Use Paid Press Release Distribution Services (With Software Tools)
📌 How to Choose the Best Press Release Distribution Service
📌 How Much Does a Press Release Distribution Cost
📌 What is the Best Day and Time to Distribute a Press Release
📌 How Do You Market a Press Release to Expand Your Reach
📌 Case Studies
📌 Why Choose Nugget Global’s Press Release Distribution Services
📌 Frequently Asked Questions
What is Press Release Distribution?
Press release distribution, often referred to as PR distribution, is the process of sending a press release to multiple media outlets and relevant platforms to create awareness or gain publicity for a business, organization, or individual. A well-crafted press release should emphasize all significant information about your latest announcements, including recent updates, products, services, events, projects, etc. It is a common misconception that press releases are exclusively beneficial for high-profile celebrities or large corporations. In fact, small businesses can also gain substantial advantages by sending one to the right audience at the right time.
Why Should You Submit a Press Release?
|
Overview
A press release is an effective tool for sending out news about product launches, company achievements, significant events, or anything notable. It attracts attention from an international audience through various media channels, enhancing credibility and authority in your industry. |
Benefits
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Statistics
According to Cision data, 68% of businesses report that press releases significantly improve visibility. Additionally, 59% of journalists consider press releases the most valuable public relations asset. |
How to Submit a Press Release?
Submitting a press release can be done in two primary ways: manually or through a paid distribution service. Each method has its benefits, and choosing the right one depends on your goals and budget. Regardless of whether you choose the free or paid option, ensure your press release is optimized for search engines by using relevant keywords in your headline and content. With the right approach, you can successfully get your news out there and attract attention to your business or organization.
Methods of Submission
| Method | Details |
|---|---|
| Manual Submission | Research and identify the right media outlets and journalists who cover your industry. Email them your press release directly. |
| Paid Press Release Distribution | Utilize services like Nugget Global, PR Newswire, Business Wire, GlobeNewswire, and PRWeb to help your press release reach various media outlets, journalists, and bloggers. |
Free Distribution Options
| Option | Details |
|---|---|
| Emailing Journalists | Directly send your press release to journalists' email addresses that cover your industry. Personalize your message to increase engagement. |
| Free Press Release Sites | Utilize platforms like PRLog, PR.com, and OpenPR to distribute your press release at no cost. |
| Social Media | Share your press release on platforms like Twitter, Facebook, LinkedIn, and Instagram to reach a broader audience. |
Free vs. Paid Press Release Distribution
| Aspect | Free Distribution | Paid Distribution |
|---|---|---|
| Cost | Free | Varies (usually between $100 to $3,000) |
| Reach | Limited to specific sites and social media | Broad reach to various media outlets, including top-tier publications |
| Speed | May take time to gain traction | Quick distribution with guaranteed visibility |
| Control | Less control over placement | More control over placement and targeting |
| Analytics | Limited analytics | Detailed analytics and reporting on performance, including live links |
| SEO Benefits | Basic visibility | Enhanced SEO benefits through backlinks and visibility |
| Time Investment | Time-consuming; requires manual effort | Handles the entire process for you |
Tips for Submitting a Press Release (Manual Submission)
- 🔍 Research: Identify journalists interested in your press release by researching media outlets in your industry.
- 📰 Collect: Gather contact details for these journalists, including email addresses or phone numbers.
- 💬 Craft: Write a compelling pitch highlighting the most newsworthy aspects of your press release.
- 📩 Personalize: Create an engaging subject line and personalize your email to entice journalists.
- 🕒 Timing: Send your pitch at optimal times, avoiding weekends or holidays.
- 📞 Follow Up: Politely follow up with interested journalists after a few days to gauge interest.
Drive More Traffic with Press Release SEO Best Practices
After you've learned how to submit your press release effectively, please take it to the next level with SEO strategies. At Nugget Global, we offer affordable press release distribution services designed for success in search engines. Here are some expert tips to help small businesses transform their press releases into valuable traffic-driving tools.
- Pinpoint High-Intent Keywords: Use Google Keyword Planner to find long-tail phrases like "new product launch strategies." Place them in headlines and intros for instant ranking boosts.
- Optimize Structure: Include a dateline (e.g., "New York, NY – September 14, 2025") and a boilerplate with backlinks. Use H1/H2 tags—our distributions ensure Google News indexing.
- Leverage Multimedia: Add images or infographics with keyword-rich alt text. Schema markup for events/products can earn rich snippets, boosting clicks by 20%.
- Build Authority: Distribute to high-DA sites via our 350+ outlet network—track backlinks with Ahrefs to confirm authority growth.
- Track Performance: Use Google Analytics to monitor referral traffic. Plan 3-5 releases quarterly for sustained results.
Effective press release SEO can drive 30% more organic traffic. With Nugget Global, you can access the best press release distribution for small businesses, allowing you to distribute SEO-optimized releases starting at $90. Launch Your Release today!
Should You Use Paid Press Release Distribution Services (With Software Tools)?
Press release distribution services offer different distribution channels to help you target specific audiences. These channels include traditional media (newspapers, magazines, television, and radio stations), online news sites (news sites, blogs, and other online media outlets), industry-specific outlets (trade publications and websites that cover your industry), and social media (Twitter, Facebook, and LinkedIn).
PR companies leverage software to optimize the distribution of press releases in several crucial ways. Firstly, the software enables targeted distribution by allowing PR professionals to identify and connect with specific journalists, influencers, and relevant media outlets. This targeted approach enhances the likelihood of coverage and ensures that the right audience receives the information. Additionally, the software simplifies the management of media contacts and relationships, providing a centralized platform for PR teams to organize and maintain their press contacts, making it easier to distribute press releases effectively.
Moreover, the software facilitates the tracking and analysis of press release distribution. PR companies can monitor the performance of their press releases in real time, tracking metrics such as open rates, engagement, and coverage secured. This data-driven approach empowers PR professionals to evaluate the effectiveness of their distribution strategies and make informed decisions for future outreach. Overall, using software in press release distribution enhances efficiency and improves targeting and measurement, thereby maximizing the impact of PR efforts.
Therefore, using a paid press release distribution service can increase the chances of publishing your press release globally and has several benefits. It can help you reach a wider audience, improve your SEO by generating backlinks to your website, increase your brand awareness, and save you valuable time and effort that you would otherwise spend manually distributing your press release.
How to Choose the Best Press Release Distribution Service?
When it comes to spreading the word about your business, product, or service, press release distribution is vital for reaching a wider audience and gaining media exposure. Finding the best press release distribution service is crucial for maximizing the impact of your news and announcements. Here are some key factors to consider when choosing the best service that aligns with your needs and empowers you to achieve your goals:
| Key Factors | Description |
|---|---|
| 📣 Distribution Network | Choose a PR distribution service provider that offers the key channels most relevant to your target audience. |
| 🌐 Online Reach | The best PR distribution service providers offer online distribution to reach a global audience, enhancing visibility and reach. |
| 📊 Reporting and Analytics | Look for PR distribution services that offer analytics to track your press release performance, including views, shares, and media pickups, to evaluate effectiveness and informs future strategies. |
| 📷 Multimedia Integration | Ensure the service allows multimedia integration, enabling the inclusion of images, videos, and infographics in press releases to boost visual appeal and engagement. |
| 🔍 SEO Optimization | Ensure the service optimizes SEO for better discoverability by online audiences. |
| 💰 Pricing Models | Understand the pricing models—whether per release or subscription—to choose one that suits your budget best. |
| 👩💼 Customer Support | Opt for a provider with excellent customer support to assist with any issues during your campaign. |
For small businesses, the best press release distribution service isn't just about broad reach—it's about tailored features that fit tight budgets and drive measurable growth. Building on the key factors above, here's a quick guide to selecting the best press release distribution for small businesses in 2026:
- Budget-Friendly Plans: Choose services starting under $100 with flexible submission options, avoiding high-end tiers that overcharge for basics.
- Targeted Niche Reach: Look for providers specializing in startups or e-commerce, ensuring syndication to relevant outlets like Google News and industry sites.
- Quick Turnaround Times: Prioritize providers that guarantee distribution within a few days to capitalize on timely news cycles.
Nugget Global stands out as the best press release distribution service for small businesses, delivering to 350+ outlets for just $90 per release. Don't settle—Get Started Today and start reaching millions affordably.
How Much Does a Press Release Distribution Cost?
Curious about the cost of press release distribution? Is it pricey or a steal? The good news: There's an option for every budget, from basic low-cost services to premium powerhouses. But before grabbing the cheapest option, consider the reach and real impact—aligning with your goals ensures maximum bang for your buck.
Costs vary widely by provider, channels, and extras like per-word fees or flat rates—from a few hundred to thousands. Cheap options shine for startups, but they often lack the syndication muscle of established players. That's where Nugget Global flips the script: At just $90 per release, we're the market's most affordable yet effective choice, leveling the field for small businesses to grab visibility without the financial strain. Our model champions entrepreneurship, letting diverse stories hit broader audiences and spark innovation in a crowded marketplace.
How do you get your news out without breaking the bank? Best low-cost PR distribution to news sites starts right here at $90, tailored for tight budgets. We prioritize value by landing your story on high-traffic spots like Google News and Benzinga, all without the markups. Budget-friendly press release syndication 2026 trends back this up—our affordable, potent approach helps businesses like yours stand out. With 8,000+ successful releases under our belt, you don't need deep pockets to make waves.
Pricing Comparison
| Company | Price Per Release | Details |
|---|---|---|
| Newswire | $349 | View Details |
| Business Wire | $2,495 for 5 releases | View Details |
| PRWeb | $110 | View Details |
| eReleases | $399 | View Details |
| Nugget Global | $90 Buy Now | View Details |
What is the Best Day and Time to Distribute a Press Release?
Timing plays a crucial role in distributing a press release! Selecting the ideal day and time can significantly enhance your chances of visibility and media coverage. So, what is the best time to send out your press release?
Best Days and Times to Distribute a Press Release
| Category | Details | Reasons |
|---|---|---|
| Best Days | Tuesday, Wednesday, Thursday | Higher engagement rates as journalists are settled into their workweek. |
| Avoid | Weekends and Holidays | Lower engagement due to journalists being away from work. |
| Best Time (Morning) | 9 AM - 11 AM | Journalists are starting their day and checking emails. |
| Best Time (Afternoon) | 1 PM - 3 PM | After lunch, journalists are back at their desks and checking email. |
How Do You Market a Press Release to Expand Your Reach?
Once your press release gets published, it's time to spread the word and reach your target audience. One way to do this is to utilize various digital marketing channels, including social media and email marketing. You can also boost the visibility of your press release by using search engine optimization techniques. Adding an "As Seen On" badge to your website can also work wonders for your online presence. You'll enhance your website's credibility and establish trust with potential clients by showcasing your press release in reputable publications. Visit our Homepage and Founder's website to see how the badge can transform your online presence.
Don't settle for a limited reach. By leveraging traditional and social media channels, you can effectively distribute your press release and achieve the most significant impact for your business.
"You might have tons of amazing and creative ideas for your business, but until you're pushing it through the right channels, these ideas are no more than cannon fodder for your marketing campaign. This is where the right distribution channel can make a difference. We ensure that your press release not only reflects your brand's identity but also gets sufficient press coverage to reach its target audience. If content is the king, then distribution is the queen, and we provide both under one roof."- Michael Choi, Founder, Nugget Global
Case Studies
Press release distribution is an essential aspect of any PR campaign. It can help businesses reach a broader audience, generate buzz, and drive traffic and sales. However, not all press release distribution campaigns are successful. Let's examine some case studies of successful press release distribution campaigns and analyze what made them successful.
One company that has achieved great success with press release distribution is Airbnb. In 2017, the company announced that it had reached 4 million listings worldwide. Numerous media outlets picked up this news and generated a lot of buzz. This press release was successful because it was newsworthy and timely. Airbnb has reached a significant milestone of interest to the media and the public.
Another example of a successful press release distribution campaign is Apple's launch of the iPhone in 2007. Apple announced the launch of the iPhone with a press release. The news was picked up by major media outlets and generated a lot of buzz. This press release was successful because it was highly anticipated, and Apple had created a lot of hype around the launch.
So, what made these campaigns successful? First and foremost, the press releases were newsworthy and timely. They were about something of interest to the media and the public. Secondly, the companies had created a lot of hype and anticipation around the news. They used social media and other channels to build excitement around the announcement. Finally, the press releases were well-written and contained all the necessary information.
Press release distribution is undoubtedly a highly effective way to generate buzz and drive traffic and sales. However, to be successful, press releases must be newsworthy, timely, and well-written. By following the example of successful campaigns like Airbnb and Apple, businesses can achieve great success with their press release distribution efforts.
Why Choose Nugget Global’s Press Release Distribution Services?
We offer high-quality press release distribution services at an affordable price, helping you to reach the largest audience with minimal effort. Our team of PR experts knows which media outlets to target, how to gain traction, and what type of content will engage your target audience. Plus, our PR distribution services come with added SEO perks for maximum visibility.
Distributing a press release can be a time-consuming task. Utilizing our services can free up more time to focus on your business. With over 8,000 press releases written and distributed to date, you can trust that Nugget Global has the experience and expertise to handle your distribution needs, leaving you with peace of mind and more time for your business.
Choose Nugget Global for your press release distribution needs today. Get your news published on top US authority sites, spreading your message worldwide. Click the "BUY NOW" button below to place your order. Your wallet will thank you for the exceptional prices, and your business will benefit from increased visibility and credibility.
Frequently Asked Questions
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